ミッション・ビジョンなどの事例
バリューなども含めたフレームワーク : https://note.com/taketetsu1982/n/nb1e5e7924eb7
Google
https://about.google/intl/ja/
ミッションステートメント : Google の使命は、世界中の情報を整理し、世界中の人がアクセスできて使えるようにすることです。
ビジョンステートメント : provide an important service to the world-instantly delivering relevant information on virtually any topic.
バリュー : https://www.google.com/about/philosophy.html?hl=ja
https://fourweekmba.com/google-vision-statement-mission-statement/
Amazon
ミッションステートメント : serve consumers through online and physical stores and focus on selection, price, and convenience.
ビジョンステートメント : to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices.
https://fourweekmba.com/amazon-vision-statement-mission-statement/
スターバックス
ミッションステートメント : to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time.
バリュー
Creating a culture of warmth and belonging, where everyone is welcome.
Acting with courage, challenging the status quo, and finding new ways to grow our company and each other.
Being present, connecting with transparency, dignity, and respect.
Delivering our very best in all we do, holding ourselves accountable for results.