(6.2.2.1) Trigger by question

Questions prompt verbalization. This principle made the framework. The framework is a bunch of questions. For example, the "lean startup" suggests filling the following value hypothesis sheet before starting to make a product.

https://gyazo.com/211c60ae47321c9a4438b95e709871e4

Value hypothesis sheet

By filling in the blanks, you are encouraged to answer a lot of questions, such as:

"What kind of user is assumed for this product?"

"What kind of desire does the user have?"

"What are the challenges to satisfy that desire?"

" What kind of characteristics of the product will solve the problem?"

注16 Eric Ries著、井口耕二訳、伊藤穣一解説『リーン・スタートアップ──ムダのない起業プロセスでイノベーションを生みだす』日経BP社、2012年