App naming example
Current project name
A set of small coin icons that can be embedded or linked to from any webpage. When a coin is clicked, the equivalent amount is transferred from the account of the user to the content creator. The current donation level is indicated by the amount of coins shown.
Unique value proposition
Intuitive coin metaphor makes it easy to understand that you can transfer small amounts more frequently. We feel comfortable giving change to a street musician for a minute of music. We enable the same for a blog post, tweet, etc.
Three core brand values
high quality web content creators and their fans
How will people learn about you?
Key integrations / partners
Blog platforms like wordpress
Influencers / content creators
Social media sites like youtube, twitter
Concepts to explore
street music, art